Blog
Ideas and insights for better events
Trends, real cases and what we learn from every event.
· 4 min read
7 corporate event trends for 2026
From mega-events to boutique experiences: the trends reshaping corporate events.
· 1 min read
Event ROI: how to measure it for real
An event isn't an expense, it's an investment. The three kinds of return that matter and what to measure before, during and after.
· 1 min read
AI and events: more technology, more human connection
AI is changing how events are organized, but what can't be automated is what will matter most.
· 2 min read
Storytelling in events: why it matters now
People don't look for events, they look for experiences. How to apply storytelling step by step.
· 2 min read
Purpose-driven events: the Feelant Impact Summit
How we designed the Feelant Impact Summit as a creative hub connecting foundations, companies and people committed to change.
· 2 min read
Corporate escape rooms: team building that works
How we designed the Zuckerwunder Lab, a custom escape room for corporate teams.
· 2 min read
Live music: the emotion you can't replicate
Why choosing the right artist is a strategic decision for any event, corporate or private.
· 2 min read
Themed events: from cliché to creative impact
What makes a themed event work, with Halloween as an example: story, consistency and execution.